Sarah Harmon
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Campaigns · High Yield Savings

Main Character Energy.

A 7.00% APY savings rate is a number, not a story. So the campaign made the member the hero: arms up, on the roof of the car, at the top of the canyon road. The rate does the convincing, the picture does the wanting.

Client Canyon View Credit Union
Year 2026
Financial center display, Give Your Savings Main Character Energy, earn 7.00 percent APY
Financial center display · 3840 by 2160
01 Monitor walls Two and three screen branch layouts, where the sunrise has room to run.
Three monitor branch wall, Main Character Energy, 7.00 percent APY through 2026
Three monitor wall · 5760 by 1080
Two monitor branch wall, Main Character Energy, 7.00 percent APY through 2026
Two monitor wall · 3840 by 1080
02 Out of home The transit board, where the whole thing has to land in three seconds.
Wide digital board at 5th and 5th, Main Character Energy, 7.00 percent APY
Digital board, 5th and 5th · 2544 by 960
Digital board, High Yield Savings script headline with the rate card at left
Digital board, product adoption cut · 2544 by 960
Digital billboard, High Yield Savings, earn 7.00 percent APY through 2026
Digital billboard · 880 by 240
Bluff Street digital billboard, High Yield Savings, 7.00 percent APY
Bluff Street board · 450 by 210
03 In branch screens Wide and vertical, each one recomposed rather than cropped.
Wide branch display, Main Character Energy, 7.00 percent APY through 2026
Wide display · 1920 by 1080
Vertical branch display, Main Character Energy, 7.00 percent APY through 2026
Vertical display · 1080 by 1920
Standard branch display, Main Character Energy, 7.00 percent APY
Standard display · 1280 by 720
Alternate wide display, Main Character Energy, Earn 7 percent APY rate card
Wide display, alternate rate card · 1920 by 1080
04 Email The inbox cut, where the rate card steps aside and the moment carries it.
Email header, Give Your Savings Main Character Energy, with the Canyon View logo below
Email header
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