Sarah Harmon
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Canyon View Rebrand · Brand elements

Canyon Lines: ridgelines drawn by hand.

A graphic language pulled from the places members actually live: the Wasatch Front, the Salt Lake to Provo skyline, the St. George range. Hand drawn first, then rebuilt as vector so one line works on a business card and on the side of a truck.

Vehicle wraps The longest the line ever runs. Each region gets its own skyline, drawn to wrap a vehicle in one continuous stroke.
Canyon Lines Salt Lake skyline and ridgeline for the vehicle wrap
Salt Lake · skyline and ridgeline in one line
Canyon Lines used on the St. George vehicle wrap
St. George
Hand drawn Salt Lake to Provo ridgeline, berry red
The primary line · Salt Lake to Provo · berry red Drawn by hand, then rebuilt as vector for every scale.
Hand drawn Wasatch Front ridgeline, long, berry red
Wasatch Front · long · berry red
Hand drawn Salt Lake to Provo ridgeline, charcoal
Salt Lake to Provo · medium · charcoal
Hand drawn St. George range, berry red
St. George range · small · berry red
Hand drawn St. George range, charcoal
St. George range · small · charcoal
The same line, sized for the job
Canyon Lines website footer, berry red
Website footer · red
Canyon Lines website footer, storm gray
Website footer · storm gray
Canyon Lines website footer, charcoal
Website footer · charcoal
Canyon Lines email footer
Email footer
Hand drawn Wasatch ridgeline, short
Wasatch Front · short
Constellations Branches mapped by area and connected into a mark of their own, so each region gets a piece of the brand that belongs only to it.
Campus Store branch constellation
See all constellations
Campus Store Branch constellations →
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